Report: Apple Considers Building An On-Demand Music Service To Take On Spotify

Posted on

TechCrunch

Apple already has iTunes Radio, but it’s hoping to go further in the direction of on-demand music, according to a report in Billboard that cites “three people familiar with the talks” between Apple and music labels.

To be clear, Billboard describes these as “exploratory talks,” so it doesn’t sound like anything is definite. Citing Nielsen SoundScan, the article also points to double-digit declines in iTunes music sales in the United States as big reason for these discussions.

At the risk of stating the obvious, iTunes Radio allows users to listen to a range of Internet radio stations (similar to Pandora), while an on-demand service would allow you to listen to the songs you choose when you choose (similar to Spotify). Apple has been reportedly been developing new mobile ad technology with a focus on iTunes Radio, so a new music service could also be a way to create new…

View original post 26 more words

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s